North by Northeast

Watching the TdF?
10 July, 2007, 10:39 pm
Filed under: bike, sport

I have to admit that I haven’t watched more than twenty minutes of Le Tour de France this year. Ten of those minutes were actually broadcast in French while I was in another country, so in my estimation that translates into roughly an entire stage watched in English?

This year, I actually have to go to work every morning which is making my watching more difficult. Last year, I didn’t have to work every morning. But at least I work at home on Wednesdays, so I’ll be watching tomorrow morning.

ESPN is running a Jim Caple story on Page 2 with reasons we should all still be tuning into LeTdF.

4. U-S-A! U-S-A! Remember how much fun it was rooting against the Soviet Union and the Eastern Bloc countries during the Cold War? Now that Russia is our friend (well, sort of, sometimes), we’ve lost that drama at the Olympics. But you can recapture it at the Tour de France by rooting against those damn French, who keep implicating our guys in doping scandals. And we know it’s all sour grapes because Americans have won the past eight Tours and 11 of the past 21, while a French rider hasn’t won since Wham! was big.

But the biggest reason to watch it or at least TiVo it* would be to keep it on the air for more interesting years. *=don’t TiVo if you have a Neilsen box, it won’t count toward ratings. But otherwise, if you have a TiVo controling a cable box, the box can’t tell the difference. I’m certain that modern cable systems are telling the cable companies everything we’re watching since these boxes are now mot much more than networked computers.

OLN cum VS. is already moving further from standard competition programming and towards all sorts of other sketchy things like mixed-martial arts. Let’s try to encourage them to keep one thing from the old days.


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